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A Marketing Fairy Tale - Part 2: Money
The next day, the woodman returned to the same place in the forest where he had encountered the fairy godmother the day before. He was...
A Marketing Fairy Tale - Part 1: The Beginning
Once upon a time, there was a lonely woodman who lived in a remote part of the Carmick Forest. This woodman was also a gifted...
Money: How much money will you budget for your marketing efforts?
How much money will you budget for your marketing efforts? It is important to include marketing in your operating budget. Any money...